Pengetahuan, sikap dan pola konsumsi mahasiswa terhadap fast drink: analisis kelayakan konsumsi minuman olahan es thai tea di Kota Palangka Raya

Rohmah, Khabiba and Hujjatusnaini, Noor and Ayastussa'adah, Ayastussa'adah and Amin, Astuti Muh (2021) Pengetahuan, sikap dan pola konsumsi mahasiswa terhadap fast drink: analisis kelayakan konsumsi minuman olahan es thai tea di Kota Palangka Raya. Jurnal Bioterdidik: Wahana Ekspresi Ilmiah, 9 (2). pp. 155-161. ISSN 2302-1276

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Abstract

This type of research is descriptive exploratory using survey research methods. It is known that the sample of processed Thai tea iced drinks tested is not suitable for consumption, the Coliform bacterial contamination exceeds. Data collection techniques using respondent questionnaires. The results of this study are drinks are sold in the city of Palangka Raya were student knowledge regarding the feasibility of consuming processed fast drinks in high category as many as 143 students (71%) and student consumptive attitudes towards fast drinks in low category as many as 89 students (44.5%). Knowledge and attitudes of students in determining the choice of fast drinks for consumption can be influenced by external factors, such as invitations from friends, increasing urban lifestyles and the emergence of various brands that are trends among young people.

Item Type: Journal Article
Uncontrolled Keywords: kelayakan konsumsi; fast drink
Subjects: 15 COMMERCE, MANAGEMENT, TOURISM AND SERVICES > 1505 Marketing > 150501 Consumer-Oriented Product or Service Development
Divisions: Perpustakaan Pusat
Depositing User: puttry puttry ekaputri
Date Deposited: 20 Aug 2022 02:15
Last Modified: 20 Aug 2022 02:15
URI: http://digilib.iain-palangkaraya.ac.id/id/eprint/4102

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